There are several actions you should take when improving an app engagement, but one of the most crucial is to get up close and personal with users. If you don’t segment and personalize your users’ journeys, then you should expect lower rates of conversion and retention. Understanding the individual user’s journey and how they are using the app overall is key to personalizing your mobile app experience. Mobile users have high expectations of the mobile experience and brief attention spans, so careful personalization and in-context awareness are crucial for effective communication and engagement with them.
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Have you tried creating a website with some Dropbox-powered hosting tools? In today’s article, Cosima Mielke has collected nine tools for you that hook up to your Dropbox to streamline the process of creating and hosting static websites. However, before you settle on a Dropbox-powered platform, always balance the pros and cons to make sure it is the right choice for your project. As for prototyping, the following tools are a great way to make your workflow more efficient so you can spend more time on the details that really matter.
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Every $92 the average company spends attracting customers, a meager $1 is spent converting them. Real conversion optimization is rooted deeply in psychology. In this article, John Stevens will analyze seven psychology studies that date as far back as 1961. Each experiment raises principles that will help you boost conversions on your website. Effective conversion optimization goes beyond simply changing a button’s color or making a few tweaks here and there. The trick is knowing the fundamental principles that make people act the way they do. Hopefully, the psychology studies reviewed in this article will provide you with some practical insight to boost your conversion rates.
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The benefits of using a “content security policy” are many. Most importantly, it will stop your users from suffering any unsolicited scripts or content or XSS vulnerabilities on your website. In this article, Nicolas Hoffmann will introduce you to this technology, and he’ll explain why awareness is the most important advantage of CSP for website maintainers.
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Skilled UX design is aerodynamic. Any bumps on the way will drag the whole plane down. Designers need to cater to their users any chance they get, so don’t make them think any more than they have to. In this article, Danny Halarewich will share some tips to reduce cognitive overload, such as using a range of content types and structured page composition to avoid visual clutter, or to remove redundancies wherever you can. Also, keep an eye out for ways to minimize the number of steps users must take or the amount of effort they must expend.
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Traditionally, scaling was mostly relevant for server-side systems. As more and more users would use your application, you needed to make sure that you could add more servers to your cluster, that your database could be split across multiple servers, and so on. Due to rich web applications, scaling has become an important topic on the frontend. The frontend of a complex app needs to be able to handle a large number of users, developers and parts. In this article, Max Stoiber shares everything you need to now about React Boilerplate to get started.
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Let these designs shine on you with their smart details, fantastic textures, and well-chosen color palettes that will undoubtedly help you start the new week with your creativity freshly nurtured. There isn’t a magic formula to rely on. Luckily, this year’s summer vacation was fruitful in providing us with many visual stimuli to get the creative process going. Nothing but design goodness. So please lean back and soak it all in. Enjoy!
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Improving every tiny thing by 1% dramatically improves performance. This applies to what Marko Dugonjić did in the SGS project and its intricate navigation. By focusing on the finer details, improving each detail by a tiny bit, he significantly reduced the complexity of the navigation and improved loading times, while keeping the navigation appealing and engaging for users. No web project is ever truly complete; there are always a few more things on the to-do list. That’s perfectly fine, as long as you keep on testing, refining and providing the best experience for users.
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Not enough people know about the major advantages of web apps. They can replace all of the functions of native apps and websites at once. In this article, Ada Rose Cannon will show you some do’s and dont’s on how to make a progressive web app, as well as resources for further research. She’ll also go into the various components and support issues surrounding web apps. Although not every browser is friendly to them, there are still some compelling reasons to learn more about this technology.
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