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Author Timothy Kolke

1 article

A philosophy grad turned User Experience Designer, Tim is drawn to design for the pure enjoyment of problem solving and creating. He uses imagination to influence work and shape his design approach, and as UX Lead at Later, he oversees the design and research of digital products that add real value for users.

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Timothy Kolke wrote

Privacy Guidelines For Designing Personalization

What are the guidelines to follow when using data to personalize digital experiences, and how can organizations help people feel comfortable with personalization services that research clearly shows people want? CX and UX professionals are faced with the difficult task of helping clients navigate design decisions around privacy and personalization of digital services. It’s up to us to help clients understand the implications to business outcomes and ethics. To do this well, we must introduce privacy considerations into the design process as early as possible. Read more…