CategoryInspiration

April 11, 2014 — We’re moving away from the functional and technical characteristics of the industrial era, into a time when consumers are making buying decisions based on how they feel about a company and its offer. In a borderless world where people are increasingly doing their research and purchases online,companies that don’t take their branding seriously face imminent demise. Enter emotional branding. It’s a highly effective way to cause reaction, sentiments and moods, ultimately forming experience, connection and loyalty with a company or product on an irrational level. Read more…

April 4, 2014 — Khajag Apelian not only is a talented type and graphic designer, unsurprisingly, but also counts Disney as a client, as well as a number of local and not-for-profit organizations throughout the Middle East. Designing a quality typeface is a daunting task when it’s only in the Latin alphabet. Khajag goes deeper still, having designed a Latin-Armenian dual-script typeface in four weights, named “Arek”, as well as an Arabic adaptation of Typotheque’s Fedra Display. Read more…

March 29, 2014 — Gestalt principles are important to understand. They sit at the foundation of everything we do visually as designers. They describe how everyone visually perceives objects. This article is part of a new series about design principles that can serve both as a refresher for seasoned designers and reference for newcomers to the industry. Hopefully, the content covered here isn’t too obvious and self-explanatory, but it’s always great to have a nice quick refresher every now and again, isn’t it? Read more…

March 25, 2014 — Being a good designer or developer is about so much more than knowing how to use tools. It’s also about the way you approach what you do and your attitude towards it. In this article, Andrew Clarke is going to talk about four lessons that can help you do what you do better. These have been important to him. They’re lessons that he learned a long time ago, at art school. Read more…

March 20, 2014 — With time, Arabic calligraphy began to be used in architecture, decoration and coin design, and it continues to develop both in traditional methods as well as in digital and computer-generated arts. Arabic calligraphers from around the world continue to develop their own styles and artwork based on existing scripts and their own letters and scripts. Free modern scripts contribute to the art just as much as traditional scripts have done. Read more…

February 21, 2014 — In this article, Alex Moss interviews Mike Little and Matt Mullenweg, the co-founders of WordPress. Their contributions to WordPress have enabled people like Alex to make a living from this community-based open-source platform. Thanks Matt and Mike for taking the time to conduct these interviews! Read more…

February 18, 2014 — A type design brief is like a charter path: It asks you questions, and the answers will guide you to where you want to be. The walk won’t be much shorter, but the chances of getting lost will be lower. In this article, Nadine Chahine shares six questions that will shape the typeface through its first moments of creation and serve as guiding principles through the various stages of the design. Read more…

January 31, 2014 — In today’s article, Spyros Zevelakis is interviewing Anthony Burrill, one of the most distinctive voices in contemporary graphic designHe has never worked for another design firm, and his first studio was at home — at his kitchen table. Some of his most famous work is self-published making graphic design, a standalone discipline in itself. Read more…

January 28, 2014 — One of the ways we can continue learning in the Web industry, is by attending professional Web conferences. But how do you decide which is right for you? In this article, Jeremy Girard will answer this question by shareing the methods that he has found helpful in choosing high-quality conferences, as well as some tips to help you get the most out of the events you decide to attend! Read more…

January 17, 2014 — In this interview of the “How I Work” series, Jacob Cook is speaking with Andres Glusman, of Meetup, a company that uses the efficiency of the Internet to conveniently connect people offline. Andres works as the VP of Strategy, Product and Community in Meetup’s New York City office. In this piece, he tells us how the company uses User Experience, Lean Startup methods and innovative ways of organizing teams to fuel the company’s growth. Read more…