If customers can’t find a product, they can’t buy it. Therefore we invested eight months conducting a large-scale usability research study on the product-finding experience. We set out to explore how users navigate, find and select products on e-commerce websites. Throughout the test sessions, the subjects would abandon websites because they were unable to find the products they were looking for. All of these usability issues have been distilled into 79 concise guidelines in a report titled “Homepage & Category Usability.” In this article, we’ll go over seven of the guidelines.
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Some websites outperform others, whether in their content, usability, design, features, and so on. Details of interaction design and animation make a fundamental difference on modern websites. We’ll share some lessons drawn from various models and analyze why these simple patterns work so well.
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Axure is so intuitive that many users can be productive without undergoing any formal training. What they might not be aware of is that they probably aren’t using Axure optimally. In this article, David Morgan shares a list of 10 commandments with crucial techniques to save time in the long run. This way of working does not always provide the quickest results in the short term, but it does allow for optimal flexibility further down the line.
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As more designers and writers look to analytics to inform their decisions, many still struggle to implement their findings in a sustainable, ongoing way. Too often, testing and analysis are one-off activities, providing plenty of important-looking numbers but not lot of context or specific direction.
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Clearly, a good mobile experience requires good form usability, and implementing touch keyboards is a key part of that. During a recent study of 18 of the largest mobile commerce websites, we observed how certain features and limitations of modern touch keyboards can collide with the user’s expectations of how to fill out a form. When this happens, users quickly grow frustrated, Today, Christian Holst will look deeper into the usability issues surrounding touch keyboards, including five design guidelines that will alleviate some of these pains.
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The flat interface style is the manifestation of a desire for greater authenticity in design. The Modern design movement curbed the ornamental excess of the 19th century, making design fit the age of mass production. Today, we’re seeing the same desire for authenticity manifest itself in the “flat” trend, which rejects skeuomorphism and excessive visuals for simpler, cleaner, content-focused design.
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In this article, we’ll travel into the future and explore a world where Google Glass and a few other technologies are as much a part of our daily lives as our smartphones and desktops are now. We’ll be discussing a new paradigm of human-computer interface. The goal of this piece is to start a discussion with forward-thinking user experience designers, and to explore what’s possible when the mainstream starts to interact with computers in 3-D space.
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If you are a mobile UI or UX designer, you probably remember the launch of Apple’s first iPhone. It introduced a completely touchscreen-centered interaction to a individual’s most private and personal device. It was a game-changer. Today, kids grow up with touchscreens, and touch and gesture interactions have a lot of potential to make mobile experiences easier and more fun to use.
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We decided to conduct a large-scale usability study focusing specifically on m-commerce, and our subjects encountered 1,000+ usability-related issues during the testing sessions. These usability issues have been analyzed and distilled into a report titled “M-Commerce Usability.” In this article, we’ll share 10 recommendations from that report with you.
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Planning UX projects is a balancing act of getting the right amount of user input within the constraints of your project. This article explains how to choose the right mix of tools for the task at hand.
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