Understanding how to use similarity and proximity to affect the relationships between elements in your work will help you create designs that enable easier organization and improve the usability of your work. In this first article, Jon Hensley will take a look at how the principles of similarity and proximity work, and look at real-world examples to illustrate them in use so that you can begin to use similarity and proximity to create both relationships and differences between elements in your designs.
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Emotions aren’t a problem to be solved. People are complicated. People change. People are often a little conflicted. Algorithms can have a hard time with that. Emotion-sensing data promises to balance machine logic with a more human touch, but it won’t be successful without human designers. It may be difficult to imagine all the ways that artificial intelligence with emotion-sensing or emotionally intelligent technology, will shape experience. Let’s start by looking at the most familiar type of emotionally intelligent technology: a conversational app.
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The Patriot newspaper in New Delhi was India’s first newspaper to make the technology transition from letterpress printing based on molten lead to computer-based phototypesetting. C Y Gopinath had no experience in managing such transitions, since the field itself was new, but he was expected to master the new technology and phototypesetting, develop training methods to upgrade the letterpress compositors to phototypesetting and, finally, redesign the newspaper to take advantage of the new technologies. In this article, C Y Gopinath examines how design has changed as materials have evolved, and underlines how the need for deliberate design is greater than it has ever been.
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The very best logos are simple and flexible, with varying formats and layout options so that when a site is optimized for a device, the brand is also optimized to the space allocated for it. In this article, Jon Tarr will see why simple, flexible and versatile logo design has become so important. Industry-leading, born-in-the-cloud brands such as Twitter, Facebook, Spotify and Google are refining and simplifying their brands owing to responsive web design and the growing impact of the mobile device market.
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We are in urgent need of inspiration.Some people simply have the magic touch for digging up design goodness. Today, we are proud to present the brilliant gems that Veerle Pieters has dug out, letting us explore a fresh breeze of photography, art, type, print as well as web design projects. Sit back, relax, and feed your appetite. Here’s your monthly dose!
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Deviating from the traditional infographic form means that you tread into more complex media territory, but such experimentation with technology and narrative will be key in shaping the future of infographic design. In compiling this list, Babar Suleman received some great recommendations from friends and peers in the design world, and picking just 23 was not easy. Check out the list below to see if your favorite infographic made the list, and let us know about any others that should have been included!
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As Veerle Pieters explores print and web design, photography, art and type, she uncovers a lot of brilliant design gems. She has compiled a selection of inspirational examples for you in this showcase, and the plan is to bring out a new one every month, so let us know in the comments if you like what you see. But for now, please lean back and enjoy!
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The time, effort and money invested in designing better user experiences, more beautiful branding, and innovative advertising creates stronger, successful companies. Designers can become founders by implementing the three key simple phases of ideation, validation and iteration. Yes, there are other factors to making this process successful. However, the path should start with designers. Regardless of space, time and budget, the future of design founderism can be better realized with disruptive educational practices and open source collaboration, which nurtures more innovative designers and, in turn, results in more innovative companies.
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As logo and brand designers, our work starts long before the first concept sketches, and finishes long after the last perfectly placed pixel. Our work requires so much more than just creative ideas and technical skills — it compels us to be a marketer, strategist, psychologist, salesperson, showman and project manager at the same time. It’s difficult, but it’s also exciting and challenging! The goal of my article is to help you rethink your (logo) design workflow. Some of these tips are mine, others are borrowed from world-famous designers. All these tips and tricks are tested and proven, and are tailored to improve your workflow for (re)branding projects.
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In this article, Ben Callahan will help you be more successful with your web projects by starting at the beginning; by working from day one to help set your client’s expectations about what’s going to happen, and by working throughout a project’s life cycle to do the same. By the end of this article, you’ll find yourself more inspired to invest in your own understanding of how the web works, and more willing to invest in your teammates’ understanding. Ben hopes you’ll feel excited to try a new approach, but he also that you’ll be empowered to tear these pages up if they don’t work for you. Only you, your team and your customer can figure out the best way to approach a project. The time is now — so, get to it!
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