Business eBook Bundle (7 eBooks)

Business eBook Bundle (7 eBooks)

It didn’t work out as you expected, did it? The freelancing life was supposed to give you more time with the family and free you from that incompetent boss. You even assumed you would be better off financially. Instead, you’re working longer hours and are under constant stress, worrying about various aspects of your business. It has to stop.

$27.94 $34.93

If you are thinking of freelancing or are close to surrendering to your workload, then these eBooks will be a treasure chest for you. Realizing that you have made the same mistakes as many before you can be a relief. Read up on how to pitch like a pro and handle your finances and workflows properly. Get precious tips on a key issue in your career: communication with clients and partners. Compelling marketing strategies will brighten your future, win contracts and make your business profitable.

This Smashing eBooks Bundle contains the following 7 eBooks:

A Career On The Web: On The Road To Success

There comes a time in everyone’s career when changing jobs is the natural next step. Perhaps you’re looking for a new challenge or you feel like you’ve hit a wall in your current company? Either way, you’re standing at a crossroad, with an overwhelming amount of possibilities in front of you. But how can you make the most of this situation? How can you find a job you will truly love?

TABLE OF CONTENTS

  • How A Designer Can Find A Job They Will Truly Love
  • The Difference Between Good And Bad Job Requirements
  • Preparing For A Front-End Job Interview
  • Land Your Next Web Development Job: The Interview Process
  • Career Advice For Graduating Web Design Students
  • The Habits Of Successful New Web Professionals
  • How To Maintain Your Personal Brand As A Corporate Employee

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 81
  • Language: English
  • Released: March 2015
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-945749-17-3
  • ISBN (EPUB): 978-3-945749-15-9
  • ISBN (KINDLE): 978-3-945749-16-6

A Career On The Web: Assuming Leadership

Taking the step from being a member of a digital team to becoming a leader can be quite overwhelming. Having proven that you excel in the technical aspects of your job is most probably beyond question, but a leadership position will naturally confront you with entirely new challenges which also call for new skills. After all, a team is as good as its leader, right? To help you overcome the initial insecurities that such a big responsibility brings along, we have compiled only the most valuable advice from fellow industry leaders in this eBook.

TABLE OF CONTENTS

  • Assuming Leadership In Your Design Agency
  • Lessons Learned From Leading New Web Professionals
  • How And Why To Make Side Projects Work At A Digital Agency
  • Internal Developer Training: Doing It Right
  • How To Build An Agile UX Team: The Culture
  • How To Build And Agile UX Team: Hiring
  • How To Build And Agile UX Team: Integration
  • How To Recruit A UX Designer

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 89
  • Language: English
  • Released: March 2015
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-945749-14-2
  • ISBN (EPUB): 978-3-945749-12-8
  • ISBN (KINDLE): 978-3-945749-13-5

Work Smart, Live Healthy

Web design is more than a job. It’s a passion. However, keeping up with the immense pace at which the web industry is moving can feel quite intimidating at times and stress or even a burnout can strike all of us someday. With this eBook, we want to raise awareness for those aspects of the web industry which are not frequently talked about. It focuses on practical tips and strategies to foster a balanced lifestyle, but we also want to take those moments into account when things get tougher as usual by addressing a topic which is still often a taboo: mental health.

TABLE OF CONTENTS

  • Maximize Your Creative Energy
  • Feeling Stuck? Design What You Don’t Know
  • Be A Better Designer By Eating An Elephant
  • Dealing With Workaholism On Web Teams
  • When 24/7/365 Fails: Turning Off Work On Weekends
  • Fostering Healthy Non-Professional Relationships
  • You Are Not A Machine. You Are Not Alone.
  • Let’s Talk About It

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 101
  • Language: English
  • Released: December 2014
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-945749-08-1
  • ISBN (EPUB): 978-3-945749-06-7
  • ISBN (KINDLE): 978-3-945749-07-4

Clients: Friends You Never Had

A fruitful and balanced cooperation with clients is the dream of every designer. However, to bring this dream to reality, designers constantly need to prepare for the various challenges that different clients tend to bring along. But what can you do to generally improve the collaboration with your clients and — on a long-term basis — foster stable relationships in which both parties are actually pulling in the same direction?

TABLE OF CONTENTS

  • Getting Engaged
  • How To Build Long-Term Client Relationships
  • Keys To Better Communication With Clients
  • Guidelines For Successful Communication With Clients
  • Effective User Research And Transforming The Minds Of Clients
  • Why Account Managers Shouldn't Prevent Designers From Speaking To Clients
  • How Do You Deal With Overstressed, Irrational Clients? An Entrepreneur's View
  • How To Sell The Value Of Mobile To Clients
  • Encouraging Better Client Participation In Responsive Design Projects

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 85
  • Language: English
  • Released: April 2014
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-94454045-0
  • ISBN (EPUB): 978-3-94454046-7
  • ISBN (KINDLE): 978-3-94454047-4

Marketing Secrets For Web Designers

Marketing is an essential part of Web design and knowing its 101 helps designers see their design decisions in a broader context. As jumping in at the deep edge and simply starting off marketing can be quite delicate, "Marketing Secrets For Web Designers" is a companion tailored to the specific needs of Web professionals. Weighing the benefits and perils of common marketing practices, it takes designers by the hand as they develop an understanding of what friendly and appealing marketing is all about.

TABLE OF CONTENTS

  • Stop Shouting. Start Teaching
  • If You Love Your Brand, Set It Free
  • What Successful Products Teach Us About Web Design
  • Social Media Is A Part Of The User Experience
  • How To Use Email To Alienate Your Users
  • How Metrics Can Make You A Better Designer
  • Keep Your Analytics Data Safe And Clean
  • It Works For "You": A User-Centric Guideline To Product Pages
  • How To Launch Anything

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 90
  • Language: English
  • Released: September 2013
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-94454042-9
  • ISBN (EPUB): 978-3-94454043-6
  • ISBN (KINDLE): 978-3-94454044-3

Successful Freelancing

If you are thinking of freelancing or are close to surrendering to your workload, then this eBook will be a treasure chest for you. Realizing that you have made the same mistakes as many before you can be a relief. Read up on how to pitch like a pro and handle your finances properly. Get precious tips on a key issue in freelancing: communication with clients and partners. Compelling marketing strategies will brighten your future, win contracts and make your business profitable.

TABLE OF CONTENTS

  • Part 1—Basic Skills of Freelance Web Designers
    • Essential Habits of An Effective Professional Freelancer
    • Common Questions of Web Designers
    • The Designer Who Delivers
    • Critical Mistakes Freelancers Make
    • The Importance of Customer Service
    • Creatively Handling the Admin Side of Freelancing
    • Pitching Like a Pro
    • The Finances of Freelancer
  • Part 2—Communication with Clients & Partners
    • How to Identify and Deal With Different Types Of Clients
    • How to Improve Designer-Client Relationships
    • How to Communicate with Developers Effectively
    • How to Educate Your Clients on Web Development
    • How to Explain to Clients that They Are Wrong
    • How to Respond Effectively to Design Criticism
    • How to Persuade Your Users, Boss or Clients
    • How to Create the Perfect Client Questionnaire
  • Part 3—Marketing – Convincing Strategies For Freelancers
    • Getting Clients: Approaching the Company
    • Converting Prospects into Clients
    • Marketing Rules and Principles for Freelancers
    • How Many Ideas Do You Show Your Clients?
  • Part 4—Contracts & Pricing
    • Freelance Contracts: Do’s And Don’t's
    • What’s In A Price: Guidelines For Pricing Web Designs
    • Quality-Price-Ratio in Web Design

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 230
  • Language: English
  • Released: June 2010
  • Publisher: Smashing Media GmbH
  • ISBN: 978-3-943075-05-2

Professional Workflow (eBook + Legal Documents)

As a freelance Web designer, you’ll often have to do it all yourself, and sometimes all alone.
This eBook provides financial and legal advice that will surely help you to improve your business workflow, and help you carry out sound decisions when engaging in business with clients. Additionally, we’ve carefully prepared samples of legal documents, along with explanations of their purpose and best use.

TABLE OF CONTENTS

  • The Legal Side Of Web Design
  • Lessons from Corporate Web Design
  • Web Design Risk Management and Liability
  • The Finances of Freelancing
  • APPENDIX: Sample Legal Documents

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 92
  • Language: English
  • Released: May 2011
  • Publisher: Smashing Media GmbH
  • ISBN: 978-3-943075-15-1

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