This eBook collection will guide you into the Usability for Web Design field and will show you how to use design elements for each purpose. The various possibilities for developing websites foster not only designer’s creativity, but also the necessity of applying techniques that enhance the User Experience (UX) and website’s usability.

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This Smashing eBooks Bundle contains the following 13 eBooks:

A Field Guide To User Research

User research is an effective strategy to gain a deeper understanding of your target audience — a crucial step in order to choose efficient design solutions and build smart products. But what has to be considered when conducting user research? What methods have proven themselves in practice? And how do you finally integrate your findings into the design process? With this eBook, you will learn to take the guesswork out of your design decisions and base them on real-life experiences and user needs instead.

TABLE OF CONTENTS

  • A Five-Step Process For Conducting User Research
  • A Closer Look At Personas: What They Are And How They Work
  • A Closer Look At Personas: A Guide To Developing The Right Ones
  • All You Need To Know About Customer Journey Mapping
  • Facing Your Fears: Approaching People For Research
  • Considerations When Conducting User Research In Other Countries: A Brazilian Case Study
  • How To Run User Tests At A Conference

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 142
  • Language: English
  • Released: May 2015
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-945749-20-3
  • ISBN (EPUB): 978-3-945749-18-0
  • ISBN (KINDLE): 978-3-945749-19-7

Practical Approaches For Designing Accessible Websites

We design with viewports in mind, keep track of loading times, and hunt down even the smallest browser bugs — all to create the best possible user experience. But despite all these efforts to constantly improve our products, there’s still one aspect that, unfortunately, comes up short quite often: accessibility. With the help of this ebook, you will gain a deeper understanding of common accessibility pitfalls and learn to circumvent them to create a better experience for everyone.

TABLE OF CONTENTS

  • Accessibility APIs: A Key To Web Accessibility
  • Accessibility Originates With UX: A BBC iPlayer Case Study
  • Mobile And Accessibility: Why You Should Care And What You Can Do About It
  • Making Modal Windows Better For Everyone
  • Notes On Client-Rendered Accessibility
  • Design Accessibly, See Differently: Color Contrast Tips And Tools
  • Designing For The Elderly: Ways Older People Use Digital Technology Differently

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 152
  • Language: English
  • Released: August 2015
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-945749-24-1
  • ISBN (EPUB): 978-3-945749-22-7
  • ISBN (KINDLE): 978-3-945749-23-4

How To Create Selling E-Commerce Websites, Vol. 2

With more and more people reaching out for their smartphones and tablets to shop online, mobile e-commerce is set to reach $86 billion by 2016 — a development that brings along entirely new demands on e-commerce websites. After our first e-commerce eBook was published four years ago, we wanted to take a fresh look at the challenges that crafting online shopping experiences bring along today, and equip you with the necessary know-how on how to deal with them effectively.

TABLE OF CONTENTS

  • How To Plan Your Next Mobile E-Commerce Website
  • Exploring Ten Fundamental Aspects Of M-Commerce Usability
  • An E-Commerce Study: Guidelines For Better Navigation And Categories
  • The Current State Of E-Commerce Search
  • Better Product Pages: Turn Visitors Into Customers
  • Designing A Better Mobile Checkout Process
  • Creating A Client-Side Shopping Cart
  • Reducing Abandoned Shopping Carts In E-Commerce

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 286
  • Language: English
  • Released: November 2014
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-945749-05-0
  • ISBN (EPUB): 978-3-945749-03-6
  • ISBN (KINDLE): 978-3-945749-04-3

Navigation & Interaction, Vol. 2

With the help of this eBook, we want to encourage you to rethink how you design navigation. Our authors share smart techniques on how to effectively simplify the navigation experience and explore approaches to handle unique navigational challenges, such as in responsive websites and large-scale projects. Furthermore, you'll find out how small interaction details can contribute to further improve the user experience. The practical tips and real-life examples presented throughout this eBook will help you see your design decisions in a wider context. A handy companion — for any project.

TABLE OF CONTENTS

  • The Line Of Least Resistance
  • Efficiently Simplifying Navigation, Part 1: Information Architecture
  • Efficiently Simplifying Navigation, Part 2: Navigation Systems
  • Navigation For Mega-Sites
  • Responsive Navigation On Complex Websites
  • Off The Beaten Canvas: Exploring The Potential Of The Off-Canvas Pattern
  • Smart Transitions In User Experience Design
  • How Do You Design Interaction?

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 163
  • Language: English
  • Released: August 2014
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-94454092-4
  • ISBN (EPUB): 978-3-94454090-0
  • ISBN (KINDLE): 978-3-94454091-7

Rethinking UX

In “Rethinking UX”, various UX professionals share their lessons learned and provide practical advice from their very own personal experience. The eBook is packed with interesting thoughts and concepts that let us reflect on our own practices. Every designer has their own user research techniques and strategies, but leaving the office and talking to people on the streets can foster innovation even more as any thought-out strategy ever could. Is empathy possibly the best guarantor for great UX? Overcoming traditional patterns and designing with a new type of user in mind is among the many topics of this eBook.

TABLE OF CONTENTS

  • Thirteen Tenets Of User Experience Design
  • Improving Your Website Usability Test
  • Designing For The Multifaceted User
  • 50 Design Problems In 50 Days: Real Empathy For Innovation
  • Beyond The Button: Embracing The Gesture-Driven Interface
  • What Leap Motion And Google Glass Mean For Future User Experience

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 62
  • Language: English
  • Released: August 2013
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-94454048-1
  • ISBN (EPUB): 978-3-94454049-8
  • ISBN (KINDLE): 978-3-94454050-4

Designing Better UX

Even the most thought-out and best-planned user experience can get lost when attention to certain details falls short. To raise awareness for those little things that add up to an ideal user experience, we have put together “Designing Better UX”. The eBook is packed with in-depth tips and tricks shared by experts from the industry. They consider the importance of straightforward yet personal microcopy, explore the strengths and weaknesses of infinite scrolling, and take a look at how well-crafted feedback loops can influence a user's behavior. If you've been looking for a valuable resource for your daily UX routine, you can now stop searching.

TABLE OF CONTENTS

  • When You Shouldn't Use Fitt's Law To Measure User Experience
  • Five Ways To Prevent Bad Microcopy
  • Infinite Scrolling: Let's Get To The Bottom Of This
  • Designing Great Feedback Loops
  • Sketching For Better Mobile Experiences
  • Converting Our Stories Into Multi-Screen Experiences
  • Creating An Adaptive System To Enhance UX

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 94
  • Language: English
  • Released: August 2013
  • Publisher: Smashing Magazine GmbH
  • ISBN (PDF): 978-3-94454051-1
  • ISBN (EPUB): 978-3-94454052-8
  • ISBN (KINDLE): 978-3-94454053-5

Navigation & Interaction

The foundations of good UX design lie in transparent navigation and interaction patterns and systems. A solid understanding of the rules is as important as knowing when to break them. How should you set up menus for optimal usability? Does mobile UX design follow different rules? How can you use sound to make your website not just more appealing but also easier to navigate? These and other questions should be factored into any decisions about modern website design, because they will influence the amount and quality of repeat traffic.

TABLE OF CONTENTS

  • The Elements Of Navigation
  • Sticky Menus Are Quicker To Navigate
  • Design Patterns: When Breaking The Rules Is OK
  • Exploration Of Single-Page Websites
  • You Already Know How To Use It
  • Redefining Hick’s Law
  • What Web Designers Can Learn From Video Games
  • A New Mobile UX Design Material
  • Mission Transition
  • Designing With Audio: What Is Sound Good For?

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 131
  • Language: English
  • Released: January 2013
  • Publisher: Smashing Media GmbH
  • ISBN: 978-3-943075-56-4

Emotional Design Elements

Whether you're creating a game or a website, a lasting bond with users is more often than not the result of emotional attachment. Knowing the ins and outs of emotional design will enable you to imbue your creation with personality and to shape the user's perception. Find out how to integrate emotional appeal into your website, and how to turn your game into more than a cold, flawless, technical challenge. A personal touch can make all the difference, if you know how to design it.

TABLE OF CONTENTS

  • Inclusive Design
  • The Personality Layer
  • Give Your Website Soul With Emotionally Intelligent Interactions
  • Not Just Pretty: Building Emotion Into Your Websites
  • Playful UX Design: Building A Better Game
  • Gamification And UX: Where Users Win Or Lose
  • Adding A Personal Touch To Your Web Design

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 122
  • Language: English
  • Released: January 2013
  • Publisher: Smashing Media GmbH
  • ISBN: 978-3-943075-57-1

UX Design Process

User Experience (UX) design isn't a new field. But sometimes new approaches lead to new perspectives. In this book, you'll learn how lean UX has made the whole discipline more approachable and attractive to startups, and you'll see that UX issues aren't just a quick fix, but should also address big-picture issues. Sometimes, the solution to a problem is to fix a broken UX; other times, you will need to constantly fine-tune in order to keep up with changing demands. You'll also look at wireframing alternatives, research planning and design bias.

TABLE OF CONTENTS

  • Interaction Design In The Cloud
  • Lean Startup Is Great UX Packaging
  • Fitting Big-Picture UX Into Agile Development
  • You Already Know How To Use It
  • Fixing A Broken User Experience
  • Beyond Wireframing: The Real-Life UX Design Process
  • Stop Redesigning And Start Tuning Your Site Instead
  • Designer Myopia: How To Stop Designing For Ourselves
  • The UX Research Plan That Stakeholders Love

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 88
  • Language: English
  • Released: January 2013
  • Publisher: Smashing Media GmbH
  • ISBN: 978-3-943075-58-8

Practical Approaches For Designing Usable Websites

The user-centered design process is based on various steps, each with its respective approaches. Learn about designing flows, optimizing emotional engagement and performing heuristic website reviews. This eBook provides you with several practical techniques that will help make your Web applications appeal to the masses, transforming them into lightweight yet efficient user experiences.

TABLE OF CONTENTS

  • Evolve Your User Interface To Educate Your Users
  • Optimizing Emotional Engagement In Web Design Through Metrics
  • Enhancing User Interaction With First Person User Interfaces
  • A Guide To Heuristic Website Reviews
  • Stop Designing Pages And Start Designing Flows
  • The Data-Pixel Approach To Improving User Experience

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 97
  • Language: English
  • Released: May 2012
  • Publisher: Smashing Media GmbH
  • ISBN: 978-3-943075-28-1

A Field Guide To Usability Testing

Testing usability is vital to creating a successful website — even more so if it's an e-commerce website, a complex app or any other complicated project. Unlike interviews and focus groups, a well-designed user test measures actual performance. This eBook provides a guide to A/B testing, multivariate testing, tips for increasing conversion rates and a review of testing methods and tools.

TABLE OF CONTENTS

  • The Ultimate Guide to A/B Testing
  • Multivariate Testing in Action
  • Five Simple Steps to Increase Conversion Rates
  • 15 Essential Checks Before Launching Your Website
  • Test Usability By Embracing Other Viewpoints
  • Multivariate Testing 101
  • A Scientific Method of Optimizing Design
  • Comprehensive Review of Usability and User Experience Testing Tools

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 102
  • Language: English
  • Released: May 2012
  • Publisher: Smashing Media GmbH
  • ISBN: 978-3-943075-31-1

User Experience Design

User Experience (UX) can be strongly influenced by behavioral factors such as emotions, beliefs, preferences and even cultural backgrounds. Being aware of this, Web designers keep developing strategies to improve the overall UX with the help of storytelling, tools for problem solving, relationship engineering and costumer service improvement. This Smashing eBook "User Experience Design" provides you with insights on how to improve your website based on the most important UX principles.

TABLE OF CONTENTS

  • Why User Experience Cannot Be Designed
  • Design Is About Solving Problems
  • A Design Is Only As Deep As It Is Usable
  • Designing The Well-Tempered Web
  • Better User Experience With Storytelling, Part 1
  • Better User Experience With Storytelling, Part 2
  • Relationship Engineering, Part 1
  • Relationship Engineering, Part 2
  • Taking A Customer From Like To Love: The UX Of Long-Term Relationships
  • Idiots, Drama Queens And Scammers: Improving Customer Service with UX

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 134
  • Language: English
  • Released: February 2012
  • Publisher: Smashing Media GmbH
  • ISBN: 978-3-943075-23-6

Psychology Of Web Design

Among the most important ingredients for successful Web designs are creativity, planning, coding and design skills. However, many people forget that various psychological factors also play an important role when making design decisions. "Psychology of Web Design" gives you insights on how the human brain deals with different elements, colors, contrast, symmetry and balance. Combining the usability guidelines from Maslow's pyramid will surely help you design closer to your audience's desires.

TABLE OF CONTENTS

  • Persuasion Triggers In Web Design
  • Designing For A Hierarchy Of Needs
  • Designing For The Mind
  • 10 Useful Usability Findings And Guidelines
  • 30 Usability Issues To Be Aware Of
  • Designing For Start-Ups: How To Deliver The Message Across
  • Color Theory For Designers Part 1
  • Color Theory For Designers Part 2
  • Color Theory For Designers Part 3

Technical Information

  • Formats: PDF, EPUB, Kindle (DRM-free)
  • Pages: 272
  • Language: English
  • Released: February 2012
  • Publisher: Smashing Media GmbH
  • ISBN: 978-3-943075-24-3

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